Project launched to promote region as spa and wellness destination

BRIDGETOWN, Barbados, Advocate - In an effort to promote the Caribbean as a destination for health and wellness, the Development and Promotion of the Caribbean Health and Wellness Tourism Sector Project has been launched. This is according to Valarie Pilgrim, Operations Officer at the Caribbean Development Bank (CDB) who delivered remarks at the Caribbean Spa and Wellness Launch yesterday at Radisson Aquatica Resort yesterday. “A key expected result of the health and wellness project is the improved positioning of the Caribbean as a health and wellness tourism destination. This project supports and is closely aligned to a number of national and regional objectives. These include the export diversification and increased inward investment; promoting Caribbean regional cooperation and increased competiveness of private sector enterprises, particularly micro and small enterprises.”